Brand Identity = Brand Image

Be it a personal reputation or a company culture, everyone has a brand.  Your brand should accurately reflect company values and deliver the right message.

Brand identity is the promise that a company makes to its clients; a promise of quality, service, and value. Brand identity is how a company wants to be viewed by consumers.

Brand image is how your consumers see your brand. This is based on their experiences with your brand in person, on paper, online, and all the touch-points in between. We learn about your business and help make your identity and image match so your brand is truly authentic and as unique as your company.

People judge a business by it's cover.

If you hand out a business card, send a media kit, or leave behind a promotional item, these materials should speak to your clients when you're not there. Many times, it is a unique die-cut or texture that gets attention or creates a memory; perhaps a fun spot-coating or fold. We make sure that your printed collateral says exactly what you would say if you were sitting in front of your clients.

We love to work with the hospitality industry!

Restaurants offer the perfect opportunity for experiential design. Here, the strongest memories are created because all senses support your brand.

We deliver a unique skill-set to the table (pun intended). Our experience in environmental, event, and graphic design, as well as our many years of operational hospitality experience, gives us the expertise to create user-friendly, integrated, and appetizing design.

From weddings to launch parties, events give you yet another opportunity to wow your guests.

The "wow" is in the details, a well conceived theme or event brand will create a special memory for your guests that will keep them talking long after the event is over. We help you pull the event together from branding to creating unique invitations, signage and take-aways. After all, who better to help you with the details than Miss Details?